More than a hype: mega trend digitalisation at FIBO
SHERIDAN, WYOMING – April 3, 2022 – After a two-year pandemic-induced break FIBO 2022 will be all about future trends. Alongside a focus on health, digitalisation also receives the industry’s attention. FIBO will also present a digital fitness world.
An important mega trend, which was driven by the pandemic, is taking hold at FIBO: digitalisation in the fitness sector. Meaning that in Halls 6 and 7 there will not only be a wide range of training equipment to marvel at. At the Future Forum of Hall 7, organised by FIBO in cooperation with EuropeActive, FitTech Company GmbH and the ECC KÖLN, there will also be innovation-driving speakers discussing tomorrow’s tech-heavy fitness world as well as the latest trends in retail and e-Commerce.
High-calibre speakers at Europe Active