HUL Acquires Premium Beauty Brand Minimalist
SHERIDAN, WYOMING – Feb. 6, 2025 – Hindustan Unilever Limited (HUL) has announced a definitive agreement to acquire Minimalist, a premium actives-led beauty brand. This acquisition reinforces HUL's commitment to evolving its Beauty & Wellbeing portfolio to meet growing demands in the premium segment.
Minimalist: A Rising Star in the Beauty Industry