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a&o Hostels Expands European Footprint with New Florence Property

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a&o Hostels Expands European Footprint with New Florence Property

SHERIDAN, WYOMING – Feb. 19, 2025 – a&o Hostels continues its European expansion with the opening of a new property in Florence, Italy. The a&o Firenze Campo di Marte offers budget-friendly accommodations coupled with modern, tech-driven amenities, marking the brand's second location in Italy and its 42nd across Europe.

Prime Location and Modern Amenities

The a&o Firenze Campo di Marte, boasting 119 rooms and 466 beds, is strategically located near Florence's historical center. A 30-minute walk will take guests to the iconic Piazza del Duomo, while the Asics Firenze Marathon stadium is a mere 10 minutes away. The newly renovated building, formerly an administration building, retains its distinctive 1960s facade, a preservation effort championed by city officials. Inside, guests are greeted by a spacious, light-filled lobby, an inviting outdoor terrace, and unique AI-generated wall panels.

Sustainability at the Forefront

a&o Hostels has prioritized sustainability in the renovation process. The property features water-cooled air-conditioning, a rooftop photovoltaic and solar thermal system, and numerous energy-efficient upgrades, demonstrating the brand's commitment to environmentally conscious operations.

Tech-Forward Guest Experience

The a&o Firenze Campo di Marte integrates cutting-edge technology to enhance the guest experience:

  • Seven self-check-in terminals, supporting 13 languages, streamline the arrival process.
  • Industrial robots maintain cleanliness in hallways and common areas 24/7.
  • Mobile key access via the a&o app provides convenient room entry.
  • E-charging stations and 40 parking spaces cater to guests with vehicles.
  • A centrally controlled digital convection oven simplifies meal service.

Convenient Transportation Links

The hostel's location near the Campo di Marte train station provides easy access to Santa Maria Novella every 15 minutes, further enhancing its appeal to travelers. a&o Firenze Campo di Marte anticipates attracting a diverse clientele, including budget-conscious travelers, school groups, and families.

Affordable Travel to Florence

a&o Hostels plans to offer discounts for off-peak travel periods, making Florence more accessible to a wider range of visitors.

Leadership Perspective

"Florence is a versatile city full of character with a year-round appeal. We want to make visiting Florence affordable, so after an extensive renovation, a&o Firenze Campo di Marte is opening its doors to give high-value accommodation to visitors from around the world," said Oliver Winter, founder and CEO of a&o Hostels. “Whether it’s a city trip, stopover or workation, the city inspires. With its range of art and culture, Florence is a superb destination.”

Looking Ahead

The Florence launch coincides with a&o Hostels' 25th anniversary. The company has ambitious plans to invest over €500 million in expansion and sustainability projects across Europe, solidifying its position as a leading provider of affordable, high-quality hostel accommodations. This expansion demonstrates a&o’s commitment to providing accessible travel options while prioritizing environmental responsibility and technological innovation. The a&o Firenze Campo di Marte is poised to become a popular choice for travelers seeking a comfortable and convenient base from which to explore the rich history and culture of Florence. The combination of strategic location, modern amenities, and a focus on sustainability positions this new property for success in the competitive hospitality market. As a&o Hostels continues to grow, its focus on providing value and enhancing the guest experience will likely contribute to its ongoing success and solidify its reputation as a preferred choice for budget-conscious travelers.
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