From Bean to Blockchain: How Bybit’s $1M Boost is Brewing a Better Future for Coffee Farmers
SHERIDAN, WYOMING – August 9, 2025 – A morning coffee might be your daily ritual, but for thousands of smallholder farmers across Latin America, it’s a lifeline. Thanks to an unexpected ally — the crypto world — that lifeline just got stronger. Bybit, the world’s second-largest cryptocurrency exchange, has teamed up with impact-driven platform EthicHub to help coffee growers leap beyond local markets and into higher-value European shelves.